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Bronica or Zenza Bronica (ゼンザブロニカ?) was a Japanese brand of professional medium format roll-film cameras, including rangefinder and single-lens reflex models.
Bronica cameras first appeared in 1958, when the company's founder, Zenzaburo Yoshino, introduced a camera of his own design, the Bronica Z rollfilm camera, at the Philadelphia Camera Show. The name "Zenza Bronica" is reputedly derived from Zenzaburo Brownie Camera.[1][2] The Bronica Z and successor Bronicas, using large-coverage, high-quality Nikkor lenses, became instant successes.
Bronica later introduced lenses of its own manufacture with its later camera designs. Zenza Bronica Ltd. was eventually acquired by the lens manufacturer Tamron. Zenzaburo Yoshino died in 1988.
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